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In: Programmatic Advertising

real time bidding

01 NovReal-Time Bidding a Transformational Technology


Is Real-time Bidding a Pet Rock or Etch a Sketch? The Pet Rock was a fad – the “it” product of…

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14 OctMarketing Programmatic Landscape Debunked


The marketing programmatic landscape is complex, multi-faceted and a hard nut to crack for most marketers and agencies. Programmatic advertising and real-time…

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